Winter Workout Plans: How to Make them More Effective for Clients

By Dominique Groom on November, 17 2020
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Dominique Groom

Dominique Groom is a certified ISSA trainer in personal training, youth fitness and corrective exercise, and adjunct professor for ISSA's College of Exercise Science and stay at home mother of three who strives to stay active as well as get others active. She has a Bachelor's degree in Exercise and Sports science with an emphasis in rehabilitation. Her passion is running and exercising and keeping her family active.

Between holidays and cold weather, winter workout plans are the first to go out the window when clients are feeling unmotivated.

As a result, many clients gain unwanted weight during the winter months. This study even shows that the lack of sun during the wintertime can also contribute to the weight gain some people experience. What’s more, the holidays also encourage overindulgence and busy schedules, which keeps regular fitness go-ers from their usual workout routine. 

Don’t leave your clients out in the cold to figure out how to stay healthy and fit themselves. Instead, create more effective winter workout plans that keep them motivated, on track, and excited about staying fit. 

Keep Reading: 3 Health Tactics to Have Less Stress This Holiday Season

 

Create Winter Workout Plans That Work

There are many ways to keep clients motivated and moving all winter long. Use these tips to develop winter workout plans that are personalized, take COVID into account, and help clients feel supported and encouraged, rather than stressed and anxious. 

Emphasize Healthy Habits

Remind clients of the importance of daily healthy habits, not just working out, for staying on track all season long. Share tips and guidance for eating a nourishing diet, being active every day, managing stress, getting outside, and getting enough sleep. This could come in the form of a daily checklist or a complete add-on program. 

Keep Reading: 5 Reasons to Keep a Sleep Log for Fitness Success

 

Create Personal Workout Plans

A custom workout plan may be just what your clients need to get them through winter. To do so, you need to start with a 1:1 meeting so you can get to know what each client needs right now, whether that be shorter workouts, bodyweight options, or a completely new modality for moving the body. Use this as an opportunity to check-in and create a winter workout plan they’ll actually stick with.

 

Pre-Record Workouts

Build your winter workout plans around pre-recorded workout videos. This is a good way to help clients follow their programs while also managing a busy schedule. Instead of meeting each week, they can access your pre-recorded video and do it on their own time. 

Don’t forget to build these videos into your marketing plan—you can share them on social media or even YouTube to grow your audience. 

Keep Reading: The Key Elements of a Marketing Plan for Your Fitness Business

 

Loan Out Equipment

Clients who are transitioning to at-home workouts for the first time may not have the much-needed equipment to complete their workouts and keep making progress. If you have equipment on hand, loan it to your clients or even include them in the cost of the winter workout plan. 

Offering exercise bands, a TRX, or some free weights can help your clients complete a more challenging workout. Even if you can’t offer them equipment, provide ways to improvise and use house-hold items for adding resistance or making a movement more challenging. 

 

Use an App

Clients likely rely heavily on their phones to manage their lives, so why not stay connected this winter with an app. There are many platforms that allow you to both create and share your clients’ winter workout plans, while also tracking and managing their progress, scheduling calls, and sessions, and sharing instructions.

Having an app at the clients’ fingertips makes you easily accessible and helps them to stick to a plan, no matter how hectic the schedule. Some of the most popular apps include Trainerize, MyPTHub, and Train Heroic.

 

Start an Accountability Group

Accountability is one of the many factors that motivate clients to get and stay active. This winter, create an accountability group with all your clients. You can do this with a Facebook Group, where everyone joins, shares updates, supports one another, and more. This is also a great way to stay in touch with clients so they feel connected to you, even when it’s busy.

 

Stay in Touch

Keep the personal in personal training this winter. Keep in touch with your clients, whether through an accountability group or regular check-ins, think: bi-monthly Zoom calls. This is a time to show you care by checking in and making sure their current program is still working for them. 

 

Host Group Workouts on Zoom

Build community, offer accountability, and make working out at home more fun with online group workouts. Better yet, use this as a chance to keep things interesting for clients all winter long. Here are a few ways you can switch things up with online group workouts: 

  • Allow clients to invite friends and family members to join once a month. 
  • Create themed workouts that go along with the holidays. 
  • Take client requests; try HIIT one week and dance-based fitness another. 

 

Plan Winter Workout Challenges

Sometimes a little healthy competition is what clients need to stay engaged in a program and there are many ways to boost the fun of your winter workout programs with a fun competition. Here are some ideas to consider:

  • Compete for most weekly or monthly workouts completed.
  • Have a contest for steps taken or mileage logged. 
  • Create a month-long challenge each month. For example, a squat challenge or a push-up challenge, where each day is incrementally harder.

Share Healthy Recipes

One of the biggest struggles during the winter is managing holiday meals and then eating healthy when everywhere we look is comfort food. Make it easier for clients to eat healthy all winter long by creating winter workout plans that include nutrition guidelines and healthy recipes. This is not only helpful for the client, but it allows you to stand out as a personal trainer who does more than just write workouts. 

 

Make Your Winter Workout Plans More Effective

Training doesn’t have to be non-existent during the winter. You can provide your clients with well thought out winter workout plans that help them reach their goals and stay motivated. From challenges to group workouts, use what you have to keep clients healthy all season long.

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Dominique Groom

Dominique Groom is a certified ISSA trainer in personal training, youth fitness and corrective exercise, and adjunct professor for ISSA's College of Exercise Science and stay at home mother of three who strives to stay active as well as get others active. She has a Bachelor's degree in Exercise and Sports science with an emphasis in rehabilitation. Her passion is running and exercising and keeping her family active.

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